Mr. Anderson brings more than fifteen years of senior management experience in sales & marketing, business development and content management in national television as well as digital media. 

A successful entrepreneur in digital media, Matt combines substantial start-up experience along with corporate experience with SCI, Comcast’s Outdoor Life Network (now Versus) as well as with KPMG LLP.

Mr. Anderson is the Founder and CEO of Vision Multimedia Solutions LLC, the co-developers of the patented mobile marketing service, SignaPic™ whose clients include the NFL, NBA, WWE and other leading sports franchises, celebrities and leading brands. 

As the International Director of Marketing, Sales and Communications for SCI, Mr. Anderson oversaw brand development, sponsorship sales and corporate communications. 

During his service Mr. Anderson developed and implemented an integrated sales and marketing strategy that included broadband, interactive promotions, television and live events.  Under his direction the department substantially increased the organization’s membership and more than tripled revenues. 

Mr. Anderson also served as the Executive Producer for the #1 rated prime time series, Expedition Safari. 

As the Director of Programming and Sales for OLN (now Versus) Mr. Anderson was responsible for all programming, business development and sales activities involving the endemic fishing and hunting industries. 

During his service Mr. Anderson grew the outdoor business to represent more than half of the network’s weekly programming schedule and more than 32% of its annual advertising revenues.  In addition to his department duties he also helped plan and launch the network’s two VOD networks and played a key role in the development of the network’s online business strategy.

Mr. Anderson’s memberships and affiliations include National Association of Television Program Executives, CTAM, Mobile Marketing Association, Interactive Advertising Bureau as well as NCTA.